Street Style Icon New Creative Director of Luxury BrandLeave a Comment
The Italian luxury brand Brioni has appointed a new creative director – and the choice may come as a surprise. Instead of naming a designer for the position, the Kering-brand has chosen one of the fashion industry’s darlings, Justin O’Shea, Business of Fashion revealed in a press-release this morning.
O’Shea will enter the company on April 1st. Until recently he has been the Global Fashion Director for luxury web-shop Mytheresa and will now move from retail to design. Our fashion director has spoken with Justin, which is a good friend of hers, and he says “This is a dream job for me. Brian is a brand that is so enriched with history that being part of its revival is the most awesome thing I can imagine.”
We congratulate O’Shea, and look forward to following his new career!